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ICC Champions Trophy 2017 to Redefine Cricket Experience with Intel Technology

Hands down cricket has the largest fan falling among all sports across the world. With more than 100 countries participating in the events of International Cricket Council (ICC); it becomes the highlight automatically.

Where technology is taking over almost all other sports, why would cricket stay behind?

Only a week back NFL announced collaboration with Intel in their 2017 season, and now we have ICC announcing Intel as its official Innovation Partner for the upcoming ICC Champions Trophy 2017, beginning June 1.

So yes, we have our first “smart cricket tournament” around the corner.

According to the latest press release from ICC, the collaboration aims to incorporate powerful technologies in cricket watching experience to make it more eventful for the fans. The technology will also help the cricketers enhance their performance and learn tactics by visualizing the game of their opponents in VR and AR.

ICC Chief Executive David Richardson said, “The innovations we’re working with Intel on for the ICC Champions Trophy 2017 are like nothing we’ve seen in the sport before and I’m delighted to welcome them to the ICC family.”

James Carwana, general manager of the Intel Sports Group said, “Cricket is the world’s second most popular sport and as the official Innovation Partner of the ICC Champions Trophy, we are excited to integrate Intel technology in this tournament.” He added, “We will be deploying a range of technology at the event as part of our ongoing effort to bring a new level of data analytics to sports and to revolutionise how athletes train, coaches teach, scouts evaluate talent and fans enjoy sports.”

Although precise details of the collaboration and its outcomes will be released next week, it is evident that this advancement will be a breakthrough event in elevating the fan experience, player performance and overall game transparency.

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